Virtual Cause Camp / Nonprofit Hub Annual Conference

Why the Human Connection Still Eclipses Technology

11:35-12:25 PM CDT

Yes, technology is disruptive…knowledge in a hand-held device is powerful and the ability to make a donation to a cause with the click of a button has been game changing. However, in her presentation, Genevieve teaches through her own experience how the Human Connection, the origin of the nonprofit and the stories we tell about our work and the people we serve are the most powerful tool in attracting support. She shows how a basic, almost insignificant item such as a pair of pajamas can touch so many people, including Oprah! Nonprofits are one of the few remaining “emotional” pulls we have in our society and Genevieve passionately demonstrates how the human connection disrupts the way people think with their hearts vs their minds.

Attendees will learn how to more effectively tell their stories and make their missions tangible to donors and supporters looking for something to believe in. Our stories and innate ability to “give” are more important NOW than ever and a precious and vital way to bring the power of the human connection back into our technological world.

Genevieve Piturro Founder Pajama Program